Juice & Java is an in-store beverage and café concept for Whole Foods Market, including the Stuytown Daily Shop in New York City. It’s a neighborhood destination for fast, high-quality daily fuel: fresh-pressed juices, specialty espresso, teas, and wholesome treats, all in one place.

The identity below brings an energetic, welcoming feel through pops of color and playful typography. The result feels inviting and contemporary.